Fund-raiser Day 11

Hello all!

I know Alexandra usually gets to talk to you all with these little updates, but it’s Ryder here today to be a part of this whole blogging shebang.

Before we get started, I want to let you all know that I’m not very accustomed to blogging. Writing in any scheduled or regular way is not very “me” (I tried to keep a journal…I think the last entry is something about buying a school bus), but I’ll give it a shot. As a matter of fact, that’s something that I was mulling over today about the whole campaign. Thrilled though I am to be on this path, using all of the crowdfunding and social media tools the 21st century has to offer, something about it still makes me very uncomfortable. I read a couple of great articles today (see the end of this article for links, and thanks to Brendan Prost for turning me on to them), and all of a sudden I started to feel all wiggly and strange in the stomach.


I guess it’s pretty obvious to everyone that this is an intense situation. In any such fundraiser, you’re staking your ideas, your future, and, in our case, a significant amount of your own money against not only changeable interest in your cause but also dubious channels of communication. And I just graduated university, and the economy is weird, and blah blah blah.

More than anything, I realize that when I stare at these pages of date about our YouTube views, our Facebook likes, my Tweetdeck with its eight columns, that I’m failing to keep the end goal in mind.

Canadian stories, told through film. That’s all there is to it. I’ll leave the more detailed aspects of the film/video debate aside, but I want to take a moment to say that when I have film in my hands, when I make an image through the manipulation of very basic tools, I feel relieved from this zany world of interconnectivity. The film exists, for some period of time at least, aside from any other context and has intrinsic, inalienable value as the product of my labour. The abstraction that went into the logistics of its production is gone. 50 feet of feeling is in my hands.

That’s what we want to share with everybody, because everyone’s story is worth this kind of attention.

Fundraiser status:

We had two lovely donations today!

Day 11 Totals

36 IndieGoGo Donations
$3,347.00 Online Donations
$ 170.17 Cash Donations
$3,517.17 Total Donations

We still need to raise $26,482.83

TIP OF THE DAY: Look at everything as if you were a potential backer, not yourself. You get bored of and ignore solicitations all the time, why would someone else do otherwise? (paraphrased from The Sabi Company, below…I REALLY had to take this one to heart).


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